A BEAUTY BRAND TEAM READY TO GO
Built by people who’ve actually built beauty brands, I AM NOT CREATIVE is an anti-boring, strategy-led creative studio for beauty and wellness brands.
We do the work that actually matters — strategy, branding, packaging, and web — so your brand stands out, scales, and makes sense.
WHO WE ARE
THERESE CLARK
Therese Clark is a two-time beauty brand founder, brand strategist, and serial entrepreneur who’s helped shape brands like Goop, Hourglass, and Lady Suite. At I AM NOT CREATIVE, she brings founder-level experience to brand strategy and high-level creative direction, working at both the big-picture and detail level to build brands that actually work, not just look good. If something’s off, she’ll say it. If it’s working, she’ll help make it work harder.
CO-FOUNDER & BRAND STRATEGIST
Sign: Pisces
Lover of: lip gloss, pickleball, Korean skincare
JENNIFER LIN
Jennifer Lin is a creative director and product designer who turns early ideas into visual systems people actually care about. She’s worked across beauty, fashion, sports, and tech — giving her a strong instinct for what feels relevant, elevated, and worth paying attention to. At I AM NOT CREATIVE, Jennifer leads creative direction and design, making sure brands look amazing and feel intentional, distinctive, and never boring.
CO-FOUNDER & CREATIVE DIRECTOR
Sign: Aries
Lover of: handbags, college football, trucker hats
